This Week We Heard

Relevant and inspiring happenings tied into music and media

Music – looking at the world through the lens of brand marketing

Music is what anthropologists call a “cultural universal.” […] there is no denying the huge role it plays in people’s lives, the passion it evokes, and the emotion it can communicate […] So why do only a relatively small number of brands utilize this powerful passion to […] boost their business? Great read from Fast Company (thanks Lef!).

Read More

Zanerobe unveils its new Mavericks + Mentors content series

Male-orientated fashion brand Zanerobe (founded in Sydney and now globally recognised) has launched its latest platform Mavericks + Mentors exploring the lives and careers of talented creative personalities. Jesse Rose of Play It Down Records is first-up with a design-collaboration and exclusive content. Watch here.

Read More