A new browser instrument called Pixelsynth allows you to create music using a library of pre-selected images or uploads of your own – with interesting results. Created by US coder Olivia Jack, Pixelsynth’s scrolling cursor rolls its way across a monochrome image and plays notes when it...
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May 2016
Video killed the radio star. Streaming killed downloads. Home taping is killing music. Is the cloud about to kill the mastering engineer? LANDR, the instant online mastering service, already looked a bit that way. The drag-and-drop service lets you download a track that is algorithmically...
Read MoreThe food and beverage giant strengthens its ties to the entertainment world and launches an in-house content creation studio called ‘The Creators League’ in the business epicentre of New York. Proclaiming a daring vision of “selling enough unbranded content to cover the costs of creating...
Read MoreA few weeks back Optus announced that select pre-paid customers will be able to stream music on their phones from partners Spotify, Guvera, iHeartRadio, Pandora and Google Play without using up all their precious data. Publicising most recently that the campaign will be bolstered with...
Read MoreAsus’ Zenfone Max claims to last 38 days on a single charge. Partnering with Superheroes (the agency “saving the world from boring advertising”) they decided to pit a low-battery phone against notorious speed rapper Mac Lethal for a series of hidden camera branded content pieces....
Read MoreMcDonalds has turned its placemats into music production stations connected to your smart-phone! Developed in The Netherlands, the placemats use conductive ink, a small battery and a thin circuit board with 26 digital touch-points to make music with a selection of audio loops, synths, effects...
Read MoreCalvin Klein did well out of Coachella this year, having helped curate key events in nearby Palm Springs featuring prime talent: first an all-night warehouse party with plenty of celebrity pop-ins, and then a converted desert property near the festival was overtaken for an "immersive...
Read MoreConverse, the brand that’s taken the philanthropic approach to music marketing with its community-based Rubber Tracks professional recording studios dotted around the world open to the general public, has launched a free online collection of high-quality audio samples with over 11,000 free & royalty-free audio samples....
Read MoreLast week H&M kicked off a project titled World Recycle Week to collect 1,000 tons of used clothing at H&M stores worldwide, with the aim of keeping them out of landfills and recycle them. Collaborating with British/Sri Lankan lyricist and performer M.I.A. to compose a...
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