Following on from our previous edition of TWWH, Cherie Hu provides a more in-depth insight into Airbnb’s foray into music. “Many people think of Airbnb as the poster child for disruption [...
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Cherie Hu Tag
“The last phrase one would use to describe native advertising today is ‘science-fictional’. Yet, in 2014, that’s exactly how Billboard described a new partnership [sic] that integrated brand logos into already-existing music videos. [sic] Now, as we approach the end of 2016, native music advertising is no...
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