The North Face released White Denim's ‘Rain Drop’ single as part of the launch of their Apex Flex APX raincoat, teaming up with the band for a rain-drenched performance at SXSW and tying in with Spotify who, relying on data from Accuweather, were able to...
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SXSW Tag
The experimental wristband prototype unveiled recently at SXSW turns physical movement into sound. As part of Sony’s Motion Sonic project, this wearable device uses sensors and microphones to capture data, then translated into one of five different presets that turn your limbs into musical instruments. ...
Read MoreSony's newly formed R&D outfit Future Lab showed off its first concept prototype at SXSW this year: a pair of headphones worn around the neck that directs audio upwards so only you can hear it. Showcasing the prototype to press, the wearable ‘Concept N’ technology is...
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