Smirnoff Tag

Smirnoff has teamed up with Spotify to create an API that analyses your listening habits and provides a gender percentage breakdown of the music you listen to, then giving users a balanced playlist representing genders equally. Part of its ‘Equalizing Music’ global campaign, it’s a...

Read More

Smirnoff has teamed up with Mixmag for a weekly live-stream series featuring some of the world’s finest DJs. Smirnoff believes music is the ultimate force in bringing people together, and we’re fond of their ‘Exclusively For Everyone’ brand positioning simply because it’s about bringing music...

Read More