Launched early this year in collaboration with electronic trio Major Lazer, ‘Sound Of Rum’ explores the influence Caribbean music has had across the world. A 4-part documentary series is the latest iteration of the campaign recently revealed by Bacardi UK which aims to link the...
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David Rodigan Tag
As an evolution of their 2016 experiential campaign ‘The Blend’ where guests invited to the Truman Brewery whiskey bar in London learn how to blend their own whiskey, Chivas Regal have invited legendary Reggae/Dancehall selector David ‘Ram Jam’ Rodigan MBE to discuss the the ‘Art...
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